Privacy & cookies
Last updated 27 October 2026
This notice covers playringward.com, the free demo, and the full game Ringward: Rescue Squadron. It's written in plain English. If anything is unclear, email me.
Who I am
Ringward is made by Andrew Kellman, an independent developer in London, UK. I am the data controller for the information described here. Contact: [email protected].
What I collect, and why
| What | Why | Legal basis (UK GDPR) | Kept for |
|---|---|---|---|
| Your email address, if you join the launch list | To email you about Ringward releases, updates and offers | Your consent. You can withdraw it with the unsubscribe link in every email. | Until you unsubscribe |
| Analytics: pages viewed, buttons clicked, demo progress events (for example "game started"), rough location (country or city), device and browser type | To see how people find the page and use the demo, so I can improve both | Your consent, given in the cookie banner. Nothing loads if you reject or ignore it. | 2 months (Google Analytics setting) |
| Standard server logs (IP address, time, page requested) | To keep the site running and secure | Legitimate interests | Handled by Cloudflare under its own policy, typically a short period |
I don't sell your data, I don't use advertising or tracking pixels on this site, and I don't build profiles of you.
Cookies
This site sets no cookies unless you click Accept analytics. If you do, Google Analytics sets cookies named _ga and _ga_* to tell repeat visits apart (they last up to 2 years). Your choice itself is remembered in your browser's local storage, not a cookie.
You can change your mind at any time: open cookie settings. Choosing Reject also deletes any Google Analytics cookies already set on this site.
The game itself
The demo and the full game save your progress, settings and high scores in your own browser (local storage). That data never leaves your device. The downloaded full game works offline and sends nothing anywhere.
Who else handles data for me
- MailerLite (UAB MailerLite, Lithuania, EU) stores the launch list and sends the emails.
- Google (Google Analytics) provides analytics, only with your consent. Data may be processed in the USA under Google's UK data-transfer safeguards.
- Cloudflare hosts this website.
- itch.io sells the full game. If you buy it, itch.io and its payment providers handle your purchase under itch.io's privacy policy. I receive the details itch.io shares with sellers (such as your email address, if you agree to share it).
Your rights
You can ask to see, correct or delete the personal data I hold about you, object to its use, or withdraw consent. Email me and I'll respond within one month. If you're unhappy with how I've handled your data, you can complain to the Information Commissioner's Office: ico.org.uk.